Doctors 2.0™ & You is an innovative conference examining how doctors use social media, mobile applications, and Web 2.0 tools to connect with patients, colleagues, hospitals, pharma, and government. The two-day Doctors 2.0 & You event will bring together healthcare and social media innovators and fans — healthcare professionals, patients, industry, government — from across Europe, the U.S.and the Rest of the World.
"Social Media and mobile applications are impacting healthcare, as no one had imagined even last year, whether through the bringing forward of new medical questions, new diagnostic tools, extending the reach of congresses, patient advocacy, and raising ethical issues. Usage is huge," notes Denise Silber, founder of Doctors 2.0 & You and President of Basil Strategies.
And yet little is known about how physicians actually use these tools, and the accompanying results, best practices, challenges and opportunities. The Doctors 2.0 & You agenda will shed light on topics such as the new physician-patient relationship, physician activity in online communities, eHealth start-ups, the relation to pharma and government. Interactive exchange among attendees will be facilitated via workshops, panels, posters, exhibits.